Why sell on Walmart.com?

Sellers Can’t Afford to Wait on Walmart

While Amazon continues to lead the pack in marketplace dominance, Walmart has grown to rival it in value. By continually outperforming growth expectations, the marketplace has proven itself as an indispensable resource for sellers of all sizes. Reaching nearly 1B visitors in March of this year (with an average of over 300M in 2023) and $82B+ in ecommerce sales, Walmart has shown their investment in ecommerce is paying off, big time.

And, it's not just Walmart that's winning, third-party sellers are reaping the benefits as well. Studies show over 95% of Walmart Marketplace sellers are running profitable ecommerce businesses, with almost three-quarters earning profit margins greater than 20%. Even better, half of sellers are earning over $100,000 in annual revenue with 57% of enterprise brands generating $2M - $10M in annual sales.

Going even further, 2023 is the year that sellers truly saw the power of omnichannel marketing. With more opportunities to connect with and sell to your audience, omnichannel efforts can increase your reach, decrease your spend, earn you more data, and help you grow your business.

Don’t wait, this is your best chance to radically increase incremental sales, diversify, and improve your performance across all marketplaces. But, success isn’t guaranteed. You need the right strategy, technology, and marketplace data to win. That’s where we can help.

Sign up for World of Walmart and get what you need to take full advantage of this once-in-a-lifetime opportunity.

Quick Facts on Walmart.com Performance

$75B+

Total Ecommerce Sales

100M+

Avg. Unique Monthly Visitors

+98%

U.S. Ecommerce Sales (2020-2022)

Agenda & Speakers

SESSION 1
Getting Started: How to Launch New & Existing Products on Walmart
How to select the best products to sell and promote on Walmart. Featuring insights from Walmart Marketplace.
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Alicia Marshia
Manager - Walmart Strategic Growth
Drew-Lichvar
Drew Lichvar
Business Manager – Channel Partnerships
SESSION 2
Advertising & Promotion: The Ultimate Advertising Playbook
How advertising on Walmart is different than other channels
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Cam Yoder
Brand Evangelist
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Diana Finster
Head of Agency & Tech Partnerships
SESSION 3
Listing Optimization: How to Create Listings that Convert & Capture Attention
Ryan King from BlueRyse explains OLQ Score, and tell you how to create the perfect listing for Walmart. 
Cam Yoder
Brand Evangelist
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Ryan King
CEO, BlueRyse
SESSION 4
Fulfillment: How to Ship and Fulfill Products Directly on Walmart
Walmart Fulfillment Services is more readily available, and brands are leveraging this program to increase sales and conversions. 
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Jason Magee
Sr Director - Sales & Business Development
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Mark Fleming
Sr. Manager – WFS Seller Onboarding
SESSION 5
Automation & AI: How to Increase Sales by Automating Advertising & Promotion
AI is here to stay, and it helps sellers and brand owners make better decisions about their advertising on the Walmart Marketplace.
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David Glenn
Director AI
SESSION 6
Q4 Accelerator: Turbocharge Your Holiday Sales on Walmart
Join us for our Q4 holiday session to discover the insider strategies and tactics you need to thrive during the most lucrative season for Walmart sellers
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Alicia Marshia
Manager - Walmart Strategic Growth
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Cameron Yoder
Brand Evangelist
SESSION 7
Walmart Q&A: Everything You Need to Know About Selling on Walmart
Watch a rapid-fire Q&A session with experts from near and far as they answer questions that will help you grow your business.
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Panelists TBA
Top Industry Experts & More!
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