While Amazon continues to lead the pack in marketplace dominance, Walmart.com has quickly outperformed growth expectations over the last few years. With over 100M+ monthly visitors and $75B+ in ecommerce sales in 2021, Walmart has shown their investment in ecommerce is paying off, big time.
And, it's not just Walmart that's winning, third-party sellers are reaping the benefits as well. Studies show over 95% of Walmart Marketplace sellers are running profitable e-commerce businesses, with almost three-quarters earning profit margins greater than 20%. Even better, half of sellers are earning over $100,000 in annual revenue with 57% of enterprise brands generating $2M - $10M in annual sales.
It’s undeniably an opportunity for sellers to radically increase incremental sales and diversify. But, success isn’t guaranteed. You need the right strategy, technology, and marketplace data to win. That’s where we can help.
Sign up for World of Walmart and get what you need to take full advantage of this once in a lifetime opportunity.
Total Ecommerce Sales (2021)
Avg. Unique Monthly Visitors (2021)
U.S. Ecommerce Sales (2020-2022)